Market Operations Manager

Giant Bloom Investment Limited (A wholly owned subsidiary of Simplicity Holding Limited) | Wan Chai, Hong Kong Island | HK

Job Responsibilities:

1. Develop and implement comprehensive market promotion strategies for the groups multi-brand and multi-flavor catering business. Create an annual brand communication plan to enhance brand awareness and market penetration.

2. Plan and execute integrated online and offline marketing activities (such as holiday-themed marketing, new product launches, KOL collaborations, etc.) to strengthen brand exposure and customer loyalty.

3. Lead the development of advertising placement strategies and optimize the combination of online and offline channels (social media, local life platforms, outdoor advertising, etc.) to accurately reach the target customer base.

4. Monitor the effectiveness of advertising placements. Regularly analyze data (click-through rates, conversion rates, ROI, etc.) and dynamically adjust the placement plans to reduce costs and improve efficiency.

5. Develop marketing plans for new franchise store openings. Plan opening events, localized publicity, and traffic diversion to ensure that new stores quickly gain a foothold in the market.

6. Assist franchise stores with brand promotion and market operation training to ensure that they can conduct market activities in accordance with company standards.

7. Regularly assess and provide feedback on the market operation of franchise stores. Offer optimization suggestions to help stores enhance their market competitiveness and improve the groups overall performance.

Qualifications:

- Education: Bachelors degree or above, preferably in Marketing, Advertising, Business Administration, or related fields.

- Work Experience: Over 5 years of experience in catering or food market promotion. Candidates with familiarity with the Southeast Asian and Chinese cuisine markets are preferred.

- Skills: Proficient in integrated online and offline marketing (e.g., TikTok/REDNOTE/Google advertising placement, local community operation, etc.).

- Expertise: Excellent in event planning and execution.


Information :

  • Company : Giant Bloom Investment Limited (A wholly owned subsidiary of Simplicity Holding Limited)
  • Position : Market Operations Manager
  • Location : Wan Chai, Hong Kong Island
  • Country : HK
Next Process

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Post Date : 2025-07-17 | Expired Date : 2025-08-16

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