HK Marketing Lead - B2B Financial/Business Services
As the Hong Kong Marketing Lead, you will oversee the daily marketing activities with our clients business, to drive brand visibility and support business goals. This role requires a strategic but hands-on professional with a strong B2B marketing background.
Client Details
Our client is a global organization within the B2B services space. The company is known for its innovative approach and commitment to delivering value-driven solutions to its clients.
Description
As the Hong Kong Marketing Lead, your main responsibilities will include:
- Developing and executing comprehensive integrated marketing and communications strategies to support business objectives.
- Collaborating with the agency team to create targeted campaigns tailored to specific audiences.
- Develop and drive digital marketing including improved content marketing and thought leadership, social media, SEO/SEM, etc.
- Analyzing market trends and providing actionable insights to guide decision-making.
- Managing the marketing budget to ensure cost-effective delivery of initiatives.
- Coordinating with internal parties, senior stakeholders (including C-suite) and regional marketing team.
- Coach and lead 1 team member.
Profile
A successful Marketing Lead should have:
- At least 8-10 years of experience in B2B marketing, preferably in insurance, financial services, professional services or technology industries.
- Proven experience in creating and managing impactful campaigns for on and offline.
- Excellent communication and stakeholder management skills.
- Ability to work closely and influence senior management including C-suite.
- Fluency in Cantonese, Mandarin and English.
Job Offer
- An opportunity to work in a supportive and innovative company culture.
- Critical role working with top management team.
- Dynamic company culture and great benefits.
To apply online please click the Apply button below. For a confidential discussion about this role please contact Cherie Tam on +852 3412 4854
Information :
- Company : CPjobs.com
- Position : HK Marketing Lead - B2B Financial/Business Services
- Location : Hong Kong
- Country : HK
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Post Date : 2025-07-02 | Expired Date : 2025-08-01