職位描述:
最新職位資訊來自 香港 Trade Development Council 職位為 Section Head, Marketing. If the Section Head, Marketing 職位空缺在 香港 符合您的資格,請直接透過更新後的 Jobkos 招聘門戶提交最新的申請或履歷。
請注意,求職申請並非總是容易的,申請人必須符合公司設定的特定要求。我們希望以下在 香港 Trade Development Council 職位為 Section Head, Marketing 的職業機會適合您的專業資格。
Overview
Established in 1966, the 香港 Trade Development Council (HKTDC) is a statutory body that promotes, assists and develops 香港’s trade, with the support of our 51 offices worldwide.
We help businesses large and small connect with growth and collaboration opportunities globally, while highlighting 香港’s unique strengths and advantages and reinforcing its dual role as SUPER-CONNECTOR and super value-adder, linking China and the world.
We do so via our international trade fairs, industry conferences and industry missions, offering innovative offline-online event experiences. From embarking on missions to staging 香港 pavilions at leading mainland and overseas fairs as well as roadshows, our outreach also fosters opportunities and strengthens ties with the Chinese Mainland and our many international trading partners.
In a world marked by constant change, our programmes provide comprehensive tailor‑made support to help businesses, in particular SMEs and start‑ups, be future‑ready and thrive. Complementing this, our research reports and digital news channels offer the latest market information to enable businesses to make informed decisions and accelerate their expansion plans.
As we celebrate our 60th anniversary in 2026 and begin a new three‑year business cycle, our mission remains as strong as ever to help 香港 thrive in trade and businesses succeed in the ever‑changing landscape.
Responsibilities
- Lead and manage a dynamic team of marketing professionals to strategically formulate and execute marketing campaigns and initiatives for HKTDC trade and public fairs.
- Maintain and enhance the brand image of HKTDC trade and public fairs through consistent messaging, visual identity and brand guidelines.
- Plan, create and manage integrated marketing campaigns across various channels, including digital marketing, social media, email marketing, advertising and public relations.
- Create compelling and persuasive marketing content, including website copy, press materials, promotional materials and social media posts.
- Implement strategies to attract and engage target audiences, including buyers, exhibitors, sponsors, attendees and industry professionals.
- Utilise digital marketing tools and techniques such as SEO, SEM and social media advertising to drive online visibility and generate leads.
- Collaborate with cross‑functional teams to develop promotional plans for exhibitions and events, ensuring maximum exposure and attendance.
- Oversee the production of marketing collateral, including brochures, banners, signage and promotional items.
- Conduct market research and competitor analysis to identify industry trends, target audience preferences and opportunities for growth.
- Develop and manage the marketing budget, ensuring cost‑effective strategies and optimal al地點 of resources.
- Monitor and analyse marketing campaign performance, using key metrics and analytics tools to measure the effectiveness of marketing initiatives.
- Foster a collaborative work environment and coordinate with teams such as business development, buyer engagement, business planning and creative to ensure seamless execution of marketing initiatives.
- Collaborate and maintain relationships with buyers, exhibitors, sponsors, industry associations, media partners and other stakeholders to maximise promotional opportunities.
Qualifications
- University graduate with a minimum of 8 years’ solid managerial experience, preferably with sizable organisations, in marketing communications and related areas.
- Strong inclination and understanding of 香港 economy, trade and business arena covering various industries, markets and business opportunities for 香港.
- Excellent command of written and spoken English and Chinese. Fluent in Putonghua.
- Proficiency in digital marketing techniques and tools, including SEO, SEM, social media platforms and email marketing software.
- Experience in managing marketing campaigns across multiple channels, including online and offline channels.
- Strong analytical skills and the ability to interpret data and metrics to make informed marketing decisions.
- Creative thinking and problem‑solving skills, with the ability to develop innovative marketing strategies.
- Strong project management and organisational skills, with the ability to manage multiple priorities and meet deadlines.
- Strong leadership and team management skills, with the ability to collaborate effectively with cross‑functional teams.
Remuneration and Benefits
The successful candidate will be appointed on a fixed‑term contract basis, renewable subject to operational needs. Salary will be commensurate with qualifications and experience.
Application Procedure
Interested candidates are invited to complete the application form on our website. Those who do not hear from us within eight weeks after the closing date may assume their applications were unsuccessful.
Equal Opportunity Employer
We are an Equal Opportunity Employer. Gender, age, race, sexual orientation, medical condition, religion, ethnicity or marital status will not be taken into consideration during the recruitment process. All information provided by applicants will be treated in strict confidence and used only for recruitment purposes. Applicants may be considered for other suitable 職位s within the Council, and their personal data will be destroyed six months after the selection is finalised.
#J-18808-Ljbffr
工作資料:
- 公司名稱: 香港 Trade Development Council
- 職位: Section Head, Marketing
- 工作地點: 香港
- 國家: HK
如何提交申請:
在閱讀並了解職位資料中說明的入職標準及最低資格要求後, Section Head, Marketing at the office 香港 以上,請立即準備好求職信、履歷表(CV)、畢業證書副本及其他證明文件。請透過下方的「下一頁」連結提交申請。
下一頁 »