Lead portfolio strategy, direction, and development to continually capture market opportunities and leverage innovation to ensure sustainable business growth and alignment with overall strategy.
Develop pricing strategies in coordination with Finance and Commercial Planning.
Develop and execute comprehensive marketing strategies to promote and drive the portfolio performance.
Understand market trends and consumer behavior, identify market gaps, and develop product strategies to improve market share and brand volume.
By analyzing market feedback and working closely with Consumer Insights team, confirm the critical research needs, and generate action plans and initiatives for brand 職位ing improvement.
Lead and develop strategic planning in terms of category portfolio, pricing and promotion, and new product launches that support and introduce solutions in building and articulating key marketing strategies.
Facilitate new product introductions and coordinate cross-functional efforts.
Manage portfolio budgets effectively and provide valuable inputs during budget planning and review cycles.
Ensure that all brand activities follow local laws and 公司名稱 principles & practices.
Requirements
Degree in Business, Marketing, Economics, or other relevant discipline.
At least 5 years of relevant working experience in marketing, with experience in the FMCG industry being highly desirable.
Ability to develop networks and relationships internally and externally.
Excellent analytical skills and good sense of business.
Exceptional communication skills, both written and verbal, with the ability to effectively present ideas and influence stakeholders at all levels of the organization.
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工作資料:
公司名稱: 香港 Executive Search
職位: Portfolio Marketing Manager
工作地點: 香港
國家: HK
如何提交申請:
在閱讀並了解職位資料中說明的入職標準及最低資格要求後, Portfolio Marketing Manager at the office 香港 以上,請立即準備好求職信、履歷表(CV)、畢業證書副本及其他證明文件。請透過下方的「下一頁」連結提交申請。
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